6-8 September 2017, McGrath Centre, St. Catharine's College

The mirror and the window - applying design thinking to the employee experience

A 60 minute Case Study by:

Adam Parker

Cambridge Consultants

Nicci Videtta

Cambridge Consultants

Slides from session

The slides used for this session are available to download from here.

About this Case Study

Design thinking provides a useful framework for problem solving, irrespective of the domain or industry you're working in. In this session we’ll be discussing how we used techniques, learned and practiced doing user centred design for products, to understand and evaluate the onboarding experience of new employees at our company.

We’ll be telling the story of:

  • being sponsored by HR to research the onboarding experience
  • dipping our toes into service design for the first time
  • challenging the notion of what design means to the organisation
  • helping process-oriented teams appreciate the value of a more people-centred approach
  • building on the qualities of empathy, experimentation and collaboration to deliver recommendations for change

For this session we'll focus on the activities we chose and how we went about using them for the project. We’ll share with you how holding a ‘mirror’ up to internal processes and providing a ‘window’ into the employee experience were used as a stimulus for continuous improvement. Join us to learn how we went about this and discuss how skills honed designing for one domain can be applied to problem solving in another.

About the Speakers

Adam Parker

Adam has taken a meandering path on the way to a career in design, spending time as a cellarman, marine biologist, school teacher, web designer and front-end dev. Right now he's helping design and build digital products and services at Cambridge Consultants.

He is a big fan of outcomes over output and loves small changes that make a big difference.


Nicci Videtta

Nicci is a user experience designer at Cambridge Consultants, with a background in visual design and branding for educational products. She has a varied design background - from books and banners to apps, processes and now experiences! When she's not at work, you can find her out walking with her little pug Carlino.


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