6-8 September 2017, McGrath Centre, St. Catharine's College

My country: the user experience

A 45 minute Case Study by:

Colman Walsh


About this Case Study

Some countries work well and are optimised for all citizens. But other countries don't work so well. They are optimised for 'vested interests' at the expense of the majority of citizens.

This session uses a mix of design thinking and political philosophy to explore the causes of poor 'national UX'. It proposes 5 lessons that digital designers can learn from the analysis.

It's both entertaining and informative, and is guaranteed to give you a lift and a smile (a shorter version of this session was considered the 'most entertaining talk' at UX Ireland in 2016).

I'll cover ground not often discussed during UX conferences: applying design principles to public transport, urban environments and public services. And I'll use some ideas from political philosophy to understand why some countries have higher public service standards than others.

About the Speaker

Colman is the owner and founder of UXTraining.com, delivering training to blue-chip clients throughout Europe and North America. He has been working in user experience design since 1999, starting his career in San Francisco and also working in New York, London and now Dublin.

His expertise runs across the entire spectrum of usability and UX: from research and strategy to design and prototyping. A fun and entertaining presenter, Colman is an accomplished trainer, facilitator and workshop moderator.


Tickets are available now


See the full programme