Tobias & Tobias
In 2006, Clive Humby dubbed data “the new oil”. Since then, rapid developments in data collection, storage, software and development frameworks – and an explosion in demand for new ways to make sense of, and make use of, vast amounts of data – have raised the stakes. The power of data to change the world is beginning to live up to the hype, but data visualisation is playing catch-up.
Designers need to recognise that what we call data visualisation is not a single field of design but several, comprising visual communication, monitoring and data analysis. Add context – human, environmental, technological, etc. – and it starts to become a brilliantly complex, and brilliantly exciting, design challenge.
This session will help you to decode data visualisation – art and science – and to design more meaningful visualisations for better decision-making and business impact.
Martin Colebourne is a lead UX designer at Tobias & Tobias.
He has 16 years’ experience designing complex transactional products, primarily in financial services, where data visualisation has long been a significant differentiator.
Prior to joining Tobias & Tobias, Martin spent more than a decade working for Thomson Reuters and Deutsche Bank.
Martin speaks and writes about a wide range of subjects, including interaction design, data visualisation, software development, psychology and philosophy.