About the Speakers
Louise Petre
Louise is a user researcher at GDS. She has been doing research with the people who use data.gov.uk for the last 18 months. During this time she has learnt a lot of very interesting things about how people find and use data and the problems they meet on the way. She has seen how amazing things happen when people have the skills, support and appropriate tools to use the data they have.
Louise has been working with Lorna and Natalie on how to make data more approachable and less scary.
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Natalie Baron
Natalie has been a user researcher at GDS since 2016. She has worked on GOV.UK and is currently with the data science team. For the last 6 months, she has been looking at how to build data literacy and capability across the UK government, and has learned lots about the gap between perceptions and reality when it comes to using data. Before she joined GDS, she worked at a start-up called 6tribes (now Drivetribes). Before that, she worked as a community researcher with Camden Council.
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Lorna Tang
Lorna works at GDS as an analyst on GOV.UK. Over the last year she has been working on the content team to help designers measure impact.
She has been using hypotheses to help designers ask the right questions and identify measurements based on changes in user behaviour. Lorna advocates using multiple data sources to get a wider understanding of user behaviour.
Last year, she spent 7 months on secondment to Citizens Advice to develop a dashboard to open up their enquiry data to government. The dashboard combines quantitative data with powerful case studies that bring to life the breadth and intensity of users’ full journeys, beyond government websites and call centres.
Lorna has always worked with user data, previously working on the Assisted Digital team and as a benefits advisor in local Jobcentres.
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